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Word of the Day: Principal

Word of the Day: Unctuous

Word of the Day: Ham-handed

What does it mean to be human?

I Robot

What Makes Us Humans: A Story of an Android

Month: April 2019

Words That Work for the Perfect Academic Paper

Dynestee Fields In his instructional book on using words to achieve a desired result, Words that Work, Dr. Frank Luntz gives a set of ten rules that outline how to […]

April 25, 2019April 25, 2019 Dynestee Fields Editors

Swearing and Slang–Why Understanding Words Matters

Amanda Platz “It’s not what you say, it’s what people hear that matters.” Throughout his book Words that Work, Frank Luntz drills home this point. Understanding how people will interpret […]

April 17, 2019January 1, 2020 Amanda Platz Editors

Loving What’s “New”—Frank Luntz & Words That Work

What intrigues you the most about a commercial? Is it the glitz of the world they provide? Or the glam of the actors presented? Or maybe those who are behind […]

April 15, 2019May 14, 2019 Rebecca Reese Editors
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